How to make your digital marketing more efficient
Powerful digital marketing for small businesses and not-for-profits
Hello, I’m Laura! Having worked with small businesses and not-for-profits throughout my career, I understand that no two are the same. My approach to marketing is a truly personal service that caters for the unique needs of your organisation while driving tangible results.
Whether you're a start-up looking to make a big bang entrance into your industry, a more established business that wants to improve your marketing activities or a charity that needs scalable digital marketing support and mentoring, I can help.
How digital marketing can empower your business
Meet your customers online
As we spend more of our lives online, it’s important to understand how your ideal customers use digital platforms. By being present in the places they use to find out about you and your competitors, you have a better chance of winning their business.
Improve results during your campaign
With digital marketing, you can get data and analysis in real time. This means you can see whether your marketing is on track to achieve your objectives and, if not, make changes during the course of your campaigns to improve your performance.
Spend your budget efficiently
Digital marketing can be very targeted if you’re clear on who your ideal customers are. Unlike traditional methods, such as TV advertising, you can limit your ad spend to specific groups. This stops you wasting your budget on people unlikely to buy from you.
Provide instant customer response
Using methods such as chatbots and automation, you can predict and respond to potential customer queries quickly. Giving these people the information they need, when they need it, means you can break down buying barriers.
Specialist digital marketing services
Throughout my career I have gained extensive experience in the specialisms below. Book a free 30 minute consultation to talk about your specific needs and goals in more detail.
Why trust me with your digital marketing?
My skills, knowledge and experience put me in a helpful position to deliver effective digital marketing services to small businesses and the Third Sector.
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Over 10 years experience in the digital marketing industry
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13 years experience working with small businesses and not-for-profits
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Professional Diploma in Digital Marketing with distinction from the Institute of Data and Marketing (IDM)
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Numerous awards including the IDM’s Top Student Award
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Demonstrable ability to deliver results