Read my actionable digital marketing advice for small businesses and not-for-profits

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How to make your digital marketing more efficient

Use these 6 steps to make your digital marketing more efficient

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Copywriting how-to: Adapt your content to different marketing channels

Learn how to effectively adapt your content and copy across these three marketing channels - your website, emails and social media.

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4 examples of winning lead generation campaigns

Discover the elements of these lead generation campaigns that make them so powerful, and spark ideas for your small business or non-profit

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How to write objectives for your digital marketing strategy

Actionable advice on writing objectives so you know if your digital marketing strategy is on track to support your business goals.

Read my latest case study:

Read how I drove upsell enquiries for a leading ed tech company by writing 20 highly-targeted customer email campaigns in just three and a half days