Why do you need a content marketing strategy?
An effective content marketing strategy identifies what content your audience wants on their path to purchase and showcases your business consistently across these touch points. This helps to demonstrate your expertise in your industry, reinforces your identity as a business and makes your brand more memorable. Alongside compelling calls-to-action, this encourages your audience to take the action you want - from downloading a brochure to watching a product demo to making an enquiry with your business.
Get expert support with content and copywriting
Managing a content strategy and writing effective copy can be extremely time intensive. I can free you up by developing your content marketing strategy or supporting on specific projects, including:
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Content mapping and development of your content calendar
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Production of marketing copy and adapting it for use across different channels such as email, your website, social media, search engines and more
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Researching and writing compelling articles on specialised subjects for you to publish on your website and promote across your marketing channels
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Production of downloadable guides, e-books, templates and brochures to encourage your target audience to take action
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Content analysis, insightful reporting and future recommendations
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Training and mentoring to give your team the skills to develop your content and copy in-house
Rates start from £50 per hour
10% discount for not-for-profits